Industry: Digital Marketing
Location: LATAM
About Our Client:
Our client based in the United States is a full-service digital marketing agency specializing in a broad range of solutions that drive leads and conversions for B2B, professional services, in-home services, and SaaS clients. They are currently looking for an experienced and reliable SEO Specialist to join their team!
About The Role:
Direct the search engine optimization-related tasks needed by the clients being handled
Execute tests, collect and analyze data and results, and identify trends and insights to achieve the desired optimization
Track, report, and analyze website analytics and make sound recommendations from there
Perform ongoing keyword discovery, expansion, and optimization
Research and analyze competitor advertising links
Develop and implement a link-building strategy
Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords
Evaluate analytics data and resulting sales leads to identify successes and misses, and incorporate learnings into future campaigns
Other ad-hoc tasks as assigned
Qualifications:
Has at least 3 solid years of experience in SEO working for agencies
Good working experience on the following:
- Website architecture
- 301 redirects
- High-quality, relevant link-building
- Robots.txt best practices
- Familiarity with Spam referral filtering
- Page speed improvements
Experience managing keyword research tools: Semrush, Spyfu, Keyword Planner, etc.
Strong experience with Google Tag Manager, Analytics, and Search Console such as setting up event tracking, filters, and segmenting data
Excellent verbal and written communication skills
Website conversion rate optimization
Intricate knowledge of organic best practices
Familiarity with writing effective ad copy
Ability to generate specific KPIs and report on them
Experience with basic HTML and CSS
Familiarity and experience with B2B and B2C operations
Has strong attention to detail
Has great analytical skills
With strong research and problem-solving skills
Excellent time manager and multi-tasker
Independent, self-sufficient, and highly resourceful
Values integrity and reliability
Has a good initiative to keep the client abreast at all times
Schedule: M-F, Full-Time, Business Hours, CST
Salary: $2K per month